Teradata “At The Moment”

Tocquigny’s interactive video installation at Teradata’s 2010 PARTNERS Conference visualized an array of non-traditional data to communicate “The Socialization of Data.”

Amp Up Events With Breakthrough Social Marketing

Hello? Is this thing on?

Declining event attendance shouldn’t cripple your ability to network and attract leads.
With the right technology and strategy in place, your event will outperform even sold-
out gatherings.

Unleash the power of your audience.

Tocquigny recognizes attendees are enthusiastic to play a role in your event. Our advanced social media tactics amplify their message so it’s heard around the world. We measure before, during, and beyond the event to ascertain an accurate picture of your attendees’ sustained value.

Example: Teradata “At the Moment” Website and Installation

Composed of 52 LED monitors and three 77-inch LCD panels, Tocquigny’s video installation at Teradata’s 2010 PARTNERS Conference in San Diego focused on the concept of “The Socialization of Data” to track and inform conference attendees. At any point, attendees could see a real-time heat map that displayed where people were gathering at the conference, as well as view data from 25 unique multi-form sources, including YouTube, Flickr, Twitter, stock market indexes, polling results, and points of interest, such as the geographic representations of registrants’ home cities.