Award-winning interactive agency, Tocquigny, is pleased to announce that Tracy Bramlet has joined the agency’s account service team as Client Partner. Bramlet will provide strategic leadership and management for Teradata as well as Tocquigny’s other B-to-B clients seeking business consulting, global branding, product launch strategies and customer acquisition and retention campaigns.

“Adding someone as experienced and talented as Tracy offers a huge advantage to our clients,” said Ralph Pici, Senior Director of Account Services at Tocquigny. “She is a seasoned executive who will provide valuable insight for our most valued B-to-B clients.”

A marketing strategist who is adept at developing and executing multi-channel campaigns, Bramlet is a creative and motivated B-to-B professional and cross-functional team player with proven abilities to achieve consensus and deliver results. She has extensive experience in a variety of industries including financial services, technology, the public sector and business services. Over the course of her career, she has developed an extensive technical skill set to complement her strategic planning and brand management expertise. Before joining Tocquigny, she was Director of ETS Product Marketing at Software AG, where she was responsible for shaping and executing the overall positioning and go-to-market messaging for the Software AG’s Enterprise Transaction Systems product families. Prior to that, she was Director of Industry Marketing Financial Services at GXS, a leading provider of global B2B integration solutions, where she helped grow the GXS brand in the financial services sector through the creation of internal and external-facing marketing efforts. Bramlet also worked for Sterling Commerce, LexisNexis and MCI.

“I’m very excited to be part of an innovative, growing company like Tocquigny,” said Bramlet. “It’s a great opportunity to work at an agency that is looking toward the future, helping audiences interact with products that use advanced technology solutions.”