Tocquigny is an interactive marketing agency that helps your business break through the noise.
We are in the business of interruption and acceleration. It is our job to interrupt, disrupt, invade. To have our message rise above the noise. To say something unexpected, arresting, new. To have our audience pause, take notice, halt. To stir, to ponder, to prompt. To act, react, and act again. Without hesitation, reluctance, or doubt.
And because we want to win, we measure. We define how the game is played, scored, won. Are we visible, seen, heard? Did we intrigue, resonate, engage? Did we hit the mark, the bull’s eye, the mother lode? And most important, can we do it again? Consistently, efficiently, predictably. Calibrate, innovate, accelerate. Less waste, less time, fewer resources. Yes. That’s our business. To score, to win, to rule.
I'm on a Horse: Defining Success for the Old Spice Guy
The popularity of the Old Spice Guy is undeniable. But, the great debate has just begun: If a campaign is "popular" or "viral", does that also mean it's "successful"? Read more »
