Careers
Sr. Interactive Business & Marketing Analyst
Tocquigny is seeking a Senior Interactive Business & Marketing Analyst to lead and grow the agency analytics efforts and provide our clients with data-driven actionable insights. The Senior Analyst will be in a strong leadership position and continue to grow the agency with the latest technologies in emerging media. This role will support many aspects of marketing at Tocquigny, including Web Analytics, Media Planning, SEO (Search Engine Optimization), PPC (Pay Per Click), Social Media, and Mobile across client accounts.
Responsibilities
- Lead efforts in holistic analysis and reporting
- Guide the agency in emerging business analytics
- Serve as agency expert in website behavior and customer experience analysis
- Create holistic dashboards for clients
- Produce and present weekly, monthly and in-depth quarterly reports
- Coordinate tags and tracking parameter implementation
- Lead creation and completion of Multivariate and A/B testing documents (from hypothesis creation to influencing creatives to identifying success metrics) and post test analysis
- Present effective and persuasive presentations
Experience:
- Three to five years of business analysis experience in an agency or as an consultant with multiple functions
- Three years of experience working with standard industry analysis tools in online environments
- Two years of experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys and market research
- Experience in SEO, PPC, Social Media and Mobile strategies
- Exposure to project management skills, business process redesign principles, tools and techniques
- Proven leadership skills
- Bachelor's degree (MBA preferred)
Account Planner / Strategist
Tocquigny is searching for an analytic and strategic individual experienced in marketing planning and audience research. Strong analytical writing and attention to detail are very important. The account planner will help to translate the objectives of clients and insights about brands and audience into recommendations for marketing tactics.
Primary duties and responsibilities:
- Support the design and analysis of primary and secondary research on audiences, industries, and brands – qualitative and quantitative
- Manage research and planning projects to timelines and communicate progress to internal and external teams
- Facilitate collaboration between agency departments to deliver integrated and measurable marketing recommendations
- Strengthen business development and account teams with relevant customer and industry insight
- Contribute to agency thought leadership regarding new technology, trends in media, and general marketing acumen
- 2-4 years experience in marketing, interactive technology, or research
- 3-5 years of experience with Microsoft Office with very strong Excel and Power Point skills
- Strong verbal and written communication, analytical business writing
- Ability to lead/facilitate strategy sessions and client workshops with an executive audience
- Solid mathematical abilities and data-driven reasoning
- Attention to detail with unrelenting focus on objectives
- Ability to manage several projects and clients
- Comfort in a team environment with an entrepreneurial spirit
- Passion for interactive marketing
- Knowledge and interest in emerging media trends including social, mobile
- Experience with B2B marketing and research
- Experience working directly with clients
Senior Business Writer
Tocquigny is seeking a senior business and technology writer (with strong project management skills) who will be responsible for creating an ongoing collection of user case studies for an analytics database client. Candidate will be assigned Fortune 1000 companies to contact and will be responsible for scheduling and conducting interviews, developing and pitching the approach and executing and writing the case studies (as well as collecting any relevant images.) Limited travel.
Essential Skills Desired:
- A highly-motivated, independent type with a strong business oriented writing style.
- Project management skills to ensure deliverables are high quality, delivered in timely manner, on budget, etc.
- Organizational skills sufficient to keep multiple projects moving forward simultaneously.
- Communications skills to document and report on progress to manufacturer and agency.
- Executive presence to communicate effectively with high level corporate technology executives and solicit the desired information efficiently.
Qualifications include:
- 10+ years relevant writing/business/technology experience.
- Publication or public relations experience is strongly preferred.
- Strong understanding of technology and business to business communications.
- Client service oriented. Skilled in Microsoft Office.
- Works well under deadlines and in a fast-paced environment.
- Self-starter, proactive, team player, and highly organized.
Senior Account Manager
Tocquigny is searching for an account manager who can see the big picture and translate it down to the details. A multi-tasker with excellent communication skills and a positive attitude. This person will be responsible for handling day-to-day activities for a major account, and will be one of the main points of communication between clients and internal teams.
Essential duties and responsibilities:
- Manage the execution of interactive and creative deliverables within the Agency to ensure quality, timely, and on-budget deliverables.
- Serve as the point person for internal team questions and the primary point of contact for client interactions.
- Develop creative/project briefs and provide strategic insight.
- Manage client communications to ensure they have with a clear understanding of project status/timelines/deliverables.
- Identify business development opportunities and risks
Qualifications include:
- 5+ years relevant experience in marketing, advertising, or media. Agency experience is strongly preferred.
- Strong understanding of interactive discipline. Experience should include exposure to website design/development, email campaign management, and online advertising.
- Client service oriented.
- Skilled in Microsoft Office.
- Works well in a fast-paced environment with tight deadlines.
- Self-starter, proactive, team player, and highly organized.
Traffic Coordinator
Tocquigny is searching for a highly organized, detail oriented, individual with excellent communications skills who thrives in fast-paced, ever-changing environment. Primary responsibilities include managing, scheduling and trafficking all projects to ensure that they are delivered on time and on budget for clients.
Essential duties and responsibilities:
- Manage and track the design, approval, proofreading and production agency deliverables
- Create detailed production schedules for clients and creative teams; update schedules and communicate to teams as schedules and scope of work changes
- Gather necessary information in order to manage project initiatives in a timely and efficient manner. Oversees the flow of information between Account Manager and department teams.
- Develop and maintain solid working relationships; encouraging a collaborative approach with departmental team members.
- Ensure that project details are correct and consistently updated in the database/job jackets
Qualifications include:
- 2+ years project management and or Traffic Coordinator experience
- Strong understanding of interactive discipline. Experience should include exposure to website design/development, email campaign management, and online advertising.
- Skilled in Microsoft Office.
- Works well in a fast-paced environment with tight deadlines.
- Self-starter, proactive, team player, and highly organized.
- Superior project management and organizational skills.
Account Manager / Account Executive
Tocquigny is searching for a well seasoned and detail oriented account person with a direct response background, particularly strong in direct mail and email marketing. Good strategic skills and creative judgment very important.
Essential duties and responsibilities:
- Help plan and chiefly execute direct response campaigns.
- Involves complex list work and intricate reporting standards.
- MUST have strong client communication skills AND BE VERY DETAIL ORIENTED.
- Campaigns include direct mail, email marketing, interactive ads, and telemarketing.
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Understand and manage the internal and external process for execution
Qualifications include:
- 3-6 years experience in direct response marketing.
- Deep knowledge of print production process
- Strong understanding of interactive discipline.
- Customer service oriented.
- Skilled in Microsoft Office.
- Works well under pressure in a fast-paced environment with tight deadlines.
- Self-starter, proactive, team player, and highly organized.
Sr. Direct Marketing Copywriter
Write words that work.
Tocquigny is seeking an experienced senior Direct Response copywriter who will be responsible for writing business-to-business direct mail in addition to consumer mail, email and website copy. Other direct response mediums are possible. Limited travel.
Essential duties and responsibilities:
- Grasp a client’s business objectives, brand guidelines, and target audience to inform strong executions
- Clearly articulate thinking behind creative solutions to both internal and external audiences
- Manage and prioritize work effectively
- Work enthusiastically, respectfully and collaboratively with other team members
Qualifications:
- Highly-motivated, independent self-starter with 5+ years experience in B-to-B and B-to-C direct mail creation
- Strong knowledge of direct response best practices and the willingness to develop new ones
- Organizational skills sufficient to keep multiple projects moving forward simultaneously
- Experience in technology marketing and in advocacy marketing
- Publication or public relations experience is strongly preferred.
- Strong understanding of technology and business to business communications.
- Client service oriented. Works well under deadlines and in a fast-paced environment.
Please send writing samples and a cover note which details the industries in which your experience lies.
Account Director
Tocquigny is searching for an account director to head a large AOR relationship with a category leading technology account. Ideal candidate will be versed in lead prospecting best practices, emerging technologies, and large-scale interactive development. Multiple years experience in B-to-B and B-to-C marketing situations, as well as deep experience in online and traditional communications are necessary for success.
This position requires a self-starting, proactive, and highly organized team player with excellent client communication skills, strategic skills, problem solving abilities, and strong creative judgment.
Essential duties and responsibilities:
- Manage and oversee 1-2 high-profile accounts.
- Lead team in strategic direction for multiple integrated campaigns.
- Identify and pursue business development opportunities; manage profitability.
- Lead and mentor a three to four person account team.
Qualifications include:
- 9+ years of experience in marketing/advertising; a significant portion in an Agency.
- Strong understanding of interactive and emerging technologies.
- Customer-service oriented; skilled in Microsoft Office.
- Works well under pressure in a fast-paced environment with tight deadlines.
Senior ASP.NET Developer
Bring our breathtaking designs to life.
You are a skilled and detail-oriented ASP.NET web application developer with five to seven years of .NET experience, at least 10 years of web development experience, a solid understanding of CSS and JavaScript, and proficiencies in SQL Server. In your role at Tocquigny, you will:
- Maintain and expand client sites utilizing .NET(C#) and SQL Server platform.
- Implement new functionality and new applications to existing client sites.
- Assist our small team of developers with enhancing, maintaining, supporting, and testing existing public websites and new web applications (ASP.NET).
- Roll up your sleeves and assist with the completion of projects under tight deadlines.
Desired Skills
- Proficiency with XML and XSL (minimum of five years experience)
- Experience with Ektron and DotNetNuke is a plus
- Experience with SharePoint is a plus
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Experience with design and deployment of ASP.NET applications using
SQL server - Experience administering IIS 6.0+
- Working in a team environment and helping junior/mid-level developers
- Experience with Ajax and JavaScript, including jQuery
- Ability to work in a fast-paced, multi-project environment
- Excellent organization and communication skills
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Robust understanding of enterprise server programming, including
database design and development - Strong object-oriented development
- Advanced coding/debugging skills, strong analytical and problem-solving skills
- Application and middleware design and development (including n-Tier, client/server programming)
Open Source Web Application Developer
You are a senior open source developer capable of developing applications on multiple open source platforms. In your role at Tocquigny, you will build, test, debug, and troubleshoot web applications for a wide range of projects on various platforms, including PHP, Ruby on Rails, and Python. You will also:
- Facilitate integration with other software systems.
- Implement new functionality and new applications to existing client sites.
- Use problem-solving skills to find solutions and drive a project forward.
- Follow best practices for rails development.
- Assist with special projects as assigned.
Desired Skills
- Strong experience creating web applications
- Intermediate experience with at least two of the following: PHP, Python, Ruby on Rails.
- Experience with social media site development and integration (Facebook, Twitter, etc…)
- Strong experience designing and optimizing databases
- Understanding of core object-oriented principles and the MVC pattern
- Ability to work across all layers: database, business logic, and front end
- Clean, semantic XHTML, CSS, and JavaScript
- Good, working knowledge of SQL beyond the basics
- Experience with Ajax and JavaScript, including jQuery
Interactive Media Group Associate
Tocquigny is looking for an associate to use their knowledge of social communities & search engine marketing to help our clients achieve their business objectives. A proactive trend-spotter who thinks like a detective, embodies creativity & analyzes results to provide strategic insights. This person will be responsbile for supporting the Social Media & Search Engine Optimization managers to implement our client’s marketing & business strategies.
Overall Responsibilities:
- Assist managers in all aspects of social media campaigns & search engine optimization for agency clients
- Work with team on measurement strategies for new accounts & campaigns
- Work with all departments to integrate search marketing & social media into client programs
- Stay informed on industry trends & recommend appropriate solutions for clients
Primary Duties:
- Provide social media channel development, community management, audience growth & monitoring
- Setup & maintain SEO campaigns
- Analyze data & produce reports for social media & SEO campaigns
- Develop & present presentations to internal teams and clients
- Participate in Tocquigny marketing activities including, blogging, events, search engine optimization & social media community management
Qualifications:
- Strong interest in social media & search engine marketing as a long-term career
- One year experience or demonstrated knowledge of social media marketing, search engine optimization & uses of emerging technology
- Solid knowledge of social media channels & passion for emerging media
- Ability to multitask, troubleshoot & support a team of energetic futurists
- Basic analytical skills (web analytics), research-oriented & attentive to details
- Solid grammatical & writing skills
- Team oriented & tactical
- Proficiency in Excel, PowerPoint & Word
